Appefize, a startup founded by a young and ambitious group of talented Filipinos, aims to help companies and individuals create mobile apps with content that may prove beneficial to the consumer.
The company offers a software-as-a-service (SaaS) platform that enables people to have their content collected and shared by way of “gamified” applications.
Some of Appefize’s celebrity apps
“By introducing this new evolution of media platform, we go beyond traditional norms of marketing, salesmanship and advertising and show a different approach of bringing a product to consumers,” said Russell Tomas, founder and CEO of Appefize, during the official launch of the company on November 27. “Through our robust app engine platform, we can easily convert your media (print, images, music, and video) and generate them into apps in less time and affordably.”
Tomas says the applications can be deployed on iOS, Android, Windows, Kindle and BlackBerry platforms.
“These apps may be customized to fit the consumers’ needs – be it service, promo, game or celebrity apps, we ensure content is functional, interesting and exciting with advanced features, highly engaging, and beautifully designed to create an experience that may be shared not only locally but globally.”
Tomas explained that Appefize will aggregate all official content about the celebrity or brand into one place allowing easier access to them by fans and consumers and vice versa. The app will be “gamified” to generate more interactivity, engagement and monetization.
For lovers of entertainment – Appefize apps combine key design features and technology to come up with “Celebrity Apps’ that showcase one’s favorite actors/actresses, concert artists, pop stars in never before seen genres or ways of life. Among the celebrities that now have apps created by Appefize are Ruffa Guttierez, Regine Tolentino, Jim Paredes and Martin Nievera.
Appefize also makes entertainment portable and convenient by making concerts, movies, TV shows and celebrity stories and updates available to consumers anytime, anywhere.
Backed up by “game development’ as its orientation, the company prides itself in having a robust engine that is functional in multi-platforms that also allows the company to turnaround the production of apps in less time required by others.
“Our rates are even ‘more affordable” based on industry standards,” claims Tomas.
