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Smart rolls out new cell sites in Zamboanga for a TNT-powered Hermosa Festival

To boost the mobile experience of customers, Smart has been enhancing its 5G and LTE network nationwide, including in Zamboanga City and the rest of Mindanao, driving tourism, empowering businesses of all sizes and helping local governments connect with their constituents.

Smart’s value mobile brand TNT adds color to Zamboanga City’s Hermosa festival as one of the major sponsors. TNT unleashes the ‘panalo’ experience in the month-long festivity which will culminate on October 27, ensuring that Zamboangueños and their guests feel the amazing vibe, boosted by Smart’s network.

To boost the mobile experience of customers, Smart has been enhancing its 5G and LTE network nationwide, including in Zamboanga City and the rest of Mindanao, driving tourism, empowering businesses of all sizes and helping local governments connect with their constituents. Other than in Zamboanga City, Smart also rolled out additional sites in the Zamboanga peninsula, particularly in Tambulig, Pagadian City, and Dimataling.

“TNT empowers residents and guests of Zamboanga City to connect with their family and friends and share the amazing activities of Zamboanga Hermosa through its widest coverage. Just as the festival offers different experiences for different patrons, TNT also offers the perfect value-packed bundle for our customers, enabling them to maximize the network that we have put in place across the country,” said Lloyd R. Manaloto, FVP and TNT Head.

In support of the Zamboanga Hermosa festival, TNT is offering its festival-exclusive ‘panalo’ bundles. New subscribers who availed of the All Access 99 only needed to pay Php 50 for 7 GB of open data and 2 GB of data for Facebook/Meta for 15 days. Existing subscribers, on the other hand, can subscribe to TNT’s ALL ACCESS+ 99 promo for Php 99 to receive unlimited calls and text messages to all networks and 7 GB of open data for 30 days.

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This year, the TNT Night sparkled even brighter with noontime show host and social media star Jackie Gonzaga headlining the Hermosa Street Dance Competition. Some lucky partygoers also took home cash prizes, phones, and exclusive TNT merchandise. TNT has been partnering with the Zamboanga City government for the Zamboanga Hermosa festival since 2012.

Known locally as Fiesta Pilar, Zamboanga Hermosa honors the city’s patron saint, Nuestra Señora de la Virgen del Pilar. The festival is an opportunity for local performers and artists to showcase their craft. Beyond merrymaking, Zamboanga Hermosa also holds various sports competitions including the colorful vinta race ‘Regatta de Zamboanga’, as well as various exhibitions to promote Zamboanga City’s rich and diverse culture.

The PLDT Group’s continued investments in enhancing its integrated network and in innovating its products and services are aligned with the group’s commitment to democratize access to the latest technologies like 5G, enable 5G for all, and deliver leveled-up customer experience across the country.

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