Canon Marketing Philippines recently launched the “MegaTank, Mega Value” campaign.
With their PIXMA Experiential Workshop held at the Holiday Inn, Makati, the campaign positions PIXMA and MAXIFY printers with Continuous Ink Supply System (CISS) under the MegaTank name – emphasizing value and performance of Canon’s inkjet printing technology.
The workshop had hands-on activities by key online influencers, students, business owners, and members of the arts, crafts and photo community who was truly immersed with the four interactive stations, each showcasing the Canon PIXMA and MAXIFY MegaTank competitive advantage.
Among the inkjet printers used was the PIXMA G2730 which uniquely crafted button pins, the PIXMA G4770 that customized label stickers, the PIXMA G570 that produced professional-grade photos, and the MAXIFY GX4070 which created personalized heat press prints. Each Canon printer highlights its creative potential that can cater for different usages.
Tippy Go of The Googly Gooeys shared 50 ideas to work with during the workshop. It not only encouraged the participants to showcase their creativity, but it also demonstrated the unique functionality of Canon’s PIXMA and MAXIFY MegaTank printers.
The “MegaTank, Mega Value” campaign emphasizes the PIXMA and MAXIFY printers’ capabilities for high quality but ultra-low-cost printing with easy maintenance, said Jian Liu, Canon Marketing Philippines’ Customer Information and Imaging Director. “These advanced features enable Canon to continue to be ahead of its time, with technologies that improve lives, while protecting the environment.”