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Event to highlight video marketing to promote brands slated on May 4

The “Go Viral” team will organize an event on May 4 at 500 Shaw in Mandaluyong City using video marketing.

Students from Rizal Technological University organize the “GO VIRAL: A key to success for promoting brands” event, which will enable everyone to keep up with business trends.

Any successful marketing strategy must have a solid marketing plan. Producing high-quality videos will simply help marketers to use videos in their marketing strategies, so keeping up with the new trend runs the risk of falling behind and being obsolete.  Using videos to advertise and market your goods or services can boost interaction on your social media and digital platforms to inform your audience, and reach them through a new medium. So, if you want to reach and engage today’s consumers, you must incorporate online video marketing into your plans.

The “Go Viral” team will organize an event on May 4 at 500 Shaw in Mandaluyong City using video marketing. The event will cover how to stay on trend, how to use video marketing to its fullest potential to promote brands, as well as how to make your video stand out.  To make it feasible, the Go Viral team invites four experts that are knowledgeable and employ video marketing in their companies. They will impart their knowledge and offer advice and recommendations on how to connect with and attract potential customers.

The first speaker is Kaye Labay, a Petroleum Engineer, Digital Marketing Agency Owner, the Chief Social Media Officer and Co-founder of AltSwitch, and Social Media Manager of the Artepreneurs Dubai. She’s the Co-founder of Blockchain-based Startup | Helping crypto projects fuel their online presence with result-driven digital marketing strategies to attract more investors. labay will be discussing the Top Video Marketing Trends to Watch in 2023. 

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Second, Cyrille Garcia Graduated as Magna Cum Laude, Leadership and Service Awardee in Asia Technological School of Science and Arts with a Bachelor’s degree in Tourism and Travel Services Management. She’s a Social Media Badass, Digital Marketing Expert, Entrepreneur, a Business Coach, and Founder of Scale with CY. Ms. Garcia will discuss The Benefit of Video Marketing for your Business.

The third speaker, Jerry Yao is a Certified Professional Marketer-Asia Pacific (CPM-Asia) recognized by Marketing Institute of Singapore, Certified Professional Marketer-Philippines (CPM-P), and Certified Professional Marketing Educator (CPME) both recognized by the Philippine Marketing Association. He is the Chief Executive Officer (CEO) of Jericat Marketing, The Philippine Marketing Sensei, a Director for Regional membership Philippine Marketing Association, a Certified Professional Marketer-Asia Pacific, a Certified Professional Marketer-Philippines, a Certified Professional Marketing Educator, a Go Negosyo Mentor and CEO of Jericat Marketing, a Motivational Speaker and Philanthropist. Yao will be discussing the Content Marketing.

The fourth speaker, Ebrahim Fajardo is a video editor, motion graphic designer, video producer, and YouTube manager for brand owners and entrepreneurs. He’s the Founder and Director at EB Video Creatives, with 6.4K followers on FB.

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