Third Pillar, an information technology consultancy firm, announced the implementation of Salesforce to AdSpark’s sales, operations and finance departments.

Jennifer Ligones, Third Pillar’s CEO and President, stated: “Third Pillar is honored to bring companies, like AdSpark, the CRM platform, which helps them track their business transactions and processes easier. Automating their deals does not only enable the company stay on top of their engagements, but consequently helps them focus on their core competencies efficiently.”
AdSpark is a digital agency that provides mobile advertising solutions. As a firm working in the digital space, AdSpark aims to continuously search and develop new technologies to bring solutions to its customers. The company partnered with Third Pillar and Salesforce to keep up with the number of its clients and track their contracts, ongoing projects and team’s productivity.
The company’s operational team used to track procedure manually, which takes time. This manual manner of tracking also resulted in inconsistencies in reporting. With the use of Salesforce Sales Cloud, AdSpark was able to fix this issue and maximize business operations. The solution takes care of the company’s contract management, productivity tracking for managers, performance recording, and reporting through placing all of these processes in one interface.
Salesforce Sales Cloud is a platform where all sales transactions can be accessed. It tracks every customer interactions from proposal stage, closing of deals, even up to the project’s implementation. Furthermore, its cloud-based platform allows user to access it using various devices ranging from smartphones, tablets or laptops.
“Due to the sudden arrival of large number of contracts and campaigns to implement, we needed to look for a platform that would properly organize these matters for easier tracking,” said Glenn Estrella, President of AdSpark. “With Salesforce Sales Cloud, we now have a unified system providing us with accurate details and enabling us to develop reports faster.”