Musical.ly sealed its first ever telco partnership with Globe. With this collaboration, Musical.ly and Globe aim to give customers access to a platform that allows creation of original content, and published by users themselves.
“We are delighted to have this partnership with Musical.ly because their platform combines 2 of the biggest things that Filipinos love – music and original video creation. There are countless trending videos online showcasing how talented Filipinos express themselves through original content and Musical.ly will be an enjoyable platform for that,” says Globe chief commercial officer Albert de Larrazabal.
Musical.ly US president Alex Hofmann also said: “This partnership with Globe sets a global trend for us at Musical.ly. With a partnership focusing on consumer content, Musical.ly is sure to be the future of creation and engagement. With Globe we hope to provide a more seamless access to more Filipinos so they can enjoy the app right on their favorite device.”
On the Musical.ly app, community members are called musers. The app allows users to shoot and upload their own material using Musical.ly’s online library of the best hits from a wide variety of music genres like hip-hop, as well as themes such as comedy and movie clips with each lasting for about 15 seconds.
Musical.ly now has over 100 million users globally and create over 10 million new musicals every day. It is currently ranked #1 in the app chart in more than 19 countries including US, UK, and Germany. It is also within the top 50 apps in the App Store and Google Playstore since 2015.
Globe customers can try the Musical.ly app for free via Globe Switch. For a limited time, Globe is giving the first 500,000 Globe Switch users free seven days access to the app of their choice. Users can avail of the “Special Launch Day Treat” option under the OFFERS tab to choose their free app.
Globe Switch is free and available for download on Google Playstore. To learn more about Globe Prepaid and its latest offers, visit www.globe.com.ph/Prepaid. Globe Switch is also available for TM subscribers. More information is also available at musical.ly.
